Your early market search and preliminary patent search are both types of research for which the only cost is some of your time and they are important educational phases in the development of your invention. Your first step will be to check out every store in your local area where such an item as you envision might be offered for sale. If, for example, your idea is for a new type of kitchen gadget, you will certainly want to check the kitchen specialty stores. But, you will also want to check any and every store that sells kitchen gadgets. This means that you might find yourself looking in stores such as Wal-Mart, Target, your local grocery store, the hardware store, the corner convenience store, the department stores at the mall and even the stores that specialize in unusual items, such as Brookstone or Sharper Image. You will need to be creative in thinking of all of the places where an item such as the one you envision might be offered for sale.

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